Smart Phones
Apple iPhone 5 V Samsung Galaxy SIII
The leaders in mobile phone technology, Apple and Samsung, have for many years fiercely competed to produce the fastest, thinnest and most appealing smart phone on the market. The recent release of Apple’s latest gadget, the iPhone 5, has seen the addition and improvement of many features including display, battery life, camera and data speed. Samsung also have their newest model, the Galaxy SIII, on the market, a phone that too offers a class leading display, modern operating system and functional camera. As consumers the choice between these two advanced smart phones, may at times seem a difficult choice to make. The below analysis will highlight the flaws, achievements and benefits of each phone, allowing consumers to confidently choose between Apple and Samsung, iOS and Android.
iPhone 5Apple’s iPhone 5 boasts a thin, lightweight design. The device itself is almost 123 millimetres tall and only 59 millimetres wide. These small dimensions allow the device to weigh a mere 112 grams. The two tone casing available in only black or white, allows both a headphone jack and data outlet to protrude. This ergonomic design fits easily in a user’s hand and equally as safe in one’s pocket. Common to most smart phones, the iPhone 5 has very few hardware buttons. Apart from the volume controls and profile selector the phone features only an inbuilt home button and an exterior lock button. The iPhone features a versatile 4-inch touch screen display utilising retina display technology. Apple claim that as the screen produces 326 ppi or pixels per inch, the human eye, characterised by its retina, is incapable of viewing individual pixels at a standard viewing distance, a claim no other smart phone company is yet to make. As it is needed a keyboard is displayed on the iPhone’s screen allowing for ease of use and immediate total removal when it is not in need.
Productivity, Entertainment and CommunicationThe iPhone 5 runs Apple’s newest software, iOS 6, an operating system that contains a multitude of features both to enhance productivity and to provide engaging entertainment. From a built in mail client to word processor and calendar, the iPhone 5 provides users with vital productivity tools used to enhance the work place and educational environment. Audio, movies, images and games are also supported on the iPhone. The device supports the latest 4G LTE cellular network as well as the current 3G networks. This cellular connection in addition to Bluetooth 4.0 and Wi-Fi connectivity allow users to utilise the most up to date and fastest data transfer technology currently available. The digital technology cellular connection provides users with enhanced security in regards to both phone calls and text messages.
Camera and BatteryNew to the iPhone is an improvement to the rear-facing camera, increasing its capabilities to 8 mega pixels. The front facing 1.2-mega pixel camera can record video in HD quality at 120p, making a considerable improvement to the quality of video calls. Panorama functionality is now built into the iPhone allowing users to take wide angle shots using the device. A feature known as geotagging also comes as standard on the iPhone. Geotagging is a feature that, as the name suggests, records the geographical location of photos as they are taken. The lithium-ion battery contained in the iPhone 5 provides users with up to 225 hours of standby time, or 10 hours of usage on a Wi-Fi network.
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Galaxy SIIIThe latest addition to Samsung’s smart phone portfolio, the Galaxy SIII further broadens the capabilities of the Android software. The SIII measures 137 millimetres high, 71 millimetres wide and at its thickest point, is only 9 millimetres deep. The 4.8-inch HD, super AMOLED screen combines with these dimensions to compose a mobile phone weighing 133 grams. Similar to the iPhone, the Galaxy SIII also has very few hardware buttons. Of these are a home button, lock button and two menu buttons. The sleek, ergonomic design is available in six colours; marble white, pebble blue, amber brown, garnet red, sapphire black and titanium grey. To those who enjoy viewing movies on a large screen, or those who require large, crisp images due to vision impairments, the Samsung Galaxy SIII will provide users with versatile and functional display. This display is not compromised in size, as the phone is easily portable, fitting into any pocket with ease.
Productivity, Entertainment and CommunicationPreinstalled on the Samsung Galaxy SIII, is Android’s latest operating system, ice cream sandwich 4.0 Services and capabilities to note include; S Beam, a service that utilises Bluetooth technology to share photos with near by Android 4.0 users. For frequent readers, Smart stay may be of interest. With the aid of advanced facial recognition software, smart stay automatically dims the SIII’s screen when a user looks away or closes their eyes. For Facebook users, social tag and group tag may be beneficial. Again using advanced facial recognition software, Android 4.0 can detect people in photos and systematically highlight them when activated. Samsung’s equivalent of Siri, S Voice, is also available on the Galaxy SIII, a service that, at request can deliver desired information such as weather or GPS directions and compose messages. The Galaxy SIII can connect to both the 3G and 4G networks in Australia, this in addition to Wi-Fi and Bluetooth 4.0 make the smart phone an enhanced productivity tool. From accessing one’s work network to viewing personal e-mails, the Samsung Galaxy SIII can view and edit pdf, word and pages documents.
Camera and BatterySimilar to the iPhone, the Samsung Galaxy SIII also has an 8 mega pixel rear facing camera. This compact camera and flash also comes with the ability to auto focus and burst shoot. The front facing camera can capture images with 1.9 mega pixels and record HD 1080p video at 30fps. The SIII's battery will reportedly provide users with 11 hours of 3G usage, whether this is talk time or data consumption.
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